Every vendor structures their offering as one or more packages. Each package has a name, a headline price, a duration, and a short list of what's included. Optional add-ons (extra hours, travel, add-on services) attach to any package.
Most top vendors publish 3 packages: an entry (short set / basic coverage), a signature (the default most customers pick), and a premium (extended coverage or the full suite). Three tiers make comparison easy without paralyzing the buyer.
Spell out set length, coverage hours, deliverables, and travel range. Customers who read a clear package are far more likely to hit Request booking without back-and-forth.
